Two Birds, One Captovate Shaped Stone

Aug 21, 2020Content Marketing, Digital marketing, e - Commerce, Websites

No matter the question, improving your digital presence on a single platform is never the answer.

Saffrron have made some big changes with us over the last few months. They’ve jumped on board with Deliverish, our local online ordering platform, and we’ve also built them a brand new website. These are two moves that will result in good business outcomes.

Saffrron’s owner and head chef, Sel, said these changes have been pivotal in helping put his business in the healthiest position yet.

The website

Sel used the NTG Digital Solutions Grant for the website redesign. The small business growth program offers financial assistance for business owners wanting to grow their digital presence, improve functionality and manage digital media content. 

Sel worked alongside Captovate to guide the new website. Engaging our clients in the design and content process of what we do is crucial to make sure we’re delivering the right story in the right way. 

As a small business, Saffrron’s ethos is about community, sustainability and staying local. This was the brand story we wanted to communicate with the new website. 

“Our sustainability philosophy is pretty simple really – be true to who we are, do the best we can to create a positive impact for our community, and leave things in the best possible shape for the generations to come. Without our community and without our natural environment, there is no ‘us’ in the equation at all”. 

Online ordering with Deliverish

Online ordering is indispensable for modern restaurants and Deliverish was the obvious solution for Sel. Deliverish streamlines Saffrron’s online ordering for $150 per month and 30c per order, giving Sel and his team more time to focus on the important stuff – making Darwin mouth-watering Indian food!

“When the COVID restrictions started, we needed online ordering if we were going to survive,” says Sel.

“As a small business owner, it felt unfair that in a time of hardship UberEats could be taking up to 30% commission from us”.

Helping small business owners like Sel adapt and grow is what makes our job so rewarding. If you’d like to know more about how we can help your business, call us on (08) 8941 6888.


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