Should you Pay for LinkedIn?

Oct 30, 2019Social Media

What are the Benefits of Paid Accounts?

Here is our summary of the different pricing models for LinkedIn, to help you make your decision on whether it is worth paying for. This information is true and correct s per the LinkedIn website in October 2019

 

Premium Career: $39.99* / month when billed annually 
Premium Business: $54.99* / month when billed annually
Sales Navigator Professional: $74.99* / month when billed annually
Recruiter Lite: $129.99* / month when billed annually

*Includes GST – price is in AUD

Free version

  • Build your professional identity on the web
  • Build and maintain a large trusted professional network
  • Find and reconnect with colleagues and classmates
  • Request and provide recommendations
  • Search for and view profiles of other LinkedIn members
  • Receive unlimited InMail messages
  • Save up to three searches and get weekly alerts on those searches

 

Premium Career – For an individual looking for jobs

  • 3 InMail messages per month to recruiters (which can be sent to any LinkedIn user, regardless of whether you’re connected)
  • See who’s viewed your profile in the last 90 days (not just the last 5)
  • Display at the top of recruiters’ applicant lists, so you stand out to recruiters
  • See how you compare to other candidates
  • Get access to LinkedIn’s online video courses
  • Get the most in-demand business, tech and creative skills taught by industry experts with LinkedIn Learning

 

Premium Business – For professional networking

  • 15 InMail messages per month (which can be sent to any LinkedIn user, regardless of whether you’re connected)
  • See who’s viewed your profile in the last 90 days and how they found you
  • View any profile (up to 3rd degree connections)
  • Business Insights – Get exclusive insights into public and private companies on LinkedIn. Make informed business decisions by keeping tabs on competitors, market leaders, and up-and-comers. You can also break down growth and hiring trends by function to determine where companies are investing resources
  • Get access to LinkedIn’s online video courses from industry experts

 

Sales Navigator Professional – For business development

  • All the benefits of Premium Career plus
  • 20 InMail messages per month (which can be sent to any LinkedIn user, regardless of whether you’re connected)
  • See what prospects have been interested in you over the last 90 days
  • Access LinkedIn’s Sales Insights – Get insights on your accounts and leads, like job changes, company growth, and more
  • Leads, accounts, and key contacts – Save people and accounts who are important to you to see their updates, mentions, and more on your Sales Navigator homepage
  • Lead recommendations and saved leads, quickly discover the right people and save them to stay up to date
  • Advanced Search with Lead Builder – Narrow your list of prospects with an extensive list of search criteria
  • Extended network access – View profiles and activity for 1st, 2nd and 3rd degree connections

 

Recruiter Lite – For large scale recruiters and HR departments

  • All the benefits of Premium Career plus
  • 30 InMail messages per month including templates (which can be sent to any LinkedIn user, regardless of whether you’re connected)
  • See who’s viewed your profile in the last 90 days (not just the last 5)
  • Advanced search – unlimited visibility of your extended network
  • Smart suggestions allows you to zero in on ideal candidates using dynamic suggestions
  • View unlimited profiles in your extended network (up to 3rd-degree connections)
  • Automatic candidate tracking – organise your talent pool by placing candidates into Projects, setting reminders to follow up, and having a dedicated holding space for profiles that interest you
  • Integrated hiring
  • Recruiting-specific design enhanced for recruiting

 

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